Search Engine Optimization (SEO) is the science of search as it relates to marketing on the web. It is mostly technical in nature, combining programming with business, persuasion, sales, and a love for competitive puzzle solving into a written form capable of maintaining desired revenue goals while achieving high rankings in the organic sections of search engine results pages. It is not just technical, nor copywriting, nor links, nor simply search engine submission, but an intricate blend of over a hundred variables into the fabric of a website. It is difficult to accomplish without a formal proven methodology and strong proprietary tools.
Included with our Search Engine Marketing service, we will:
- Search through the WordTracker database of actually-used keyword phrases that are relevant to your business, and determine the best phrases to use to optimize your site;
- Write professional copywriting content as necessary;
- Optimize tags, titles and other parts of the code as necessary;
- Edit the copy to ensure proper usage of the most searched-upon keyword phrases relevant to your site;
- Submit optimized page URLs to the major search engines;
- Monitor the search engines to ensure that your URL gets indexed, with resubmissions as necessary during this time;
- Provide monthly reports showing where your site is ranking and under which keywords.
NOTE: This is only a few of the many methods that we employ to ensure a high ranking for your website.